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December 3, 2018
Holiday Marketing Campaign Tips

4 Holiday Marketing Campaign Tips

Shopping season is upon us, but before it ends, there’s Christmas. It’s a time to spend time with loved ones, reflect on the past year, and […]
November 19, 2018
Marketing Trends To Pay Attention To In 2019

3 Marketing Trends to Pay Attention to in 2019

Our industry is evolving faster than many old-fashioned business owners can keep up with and technologies released within the past few years are already being upgraded […]
November 5, 2018
Ways to Use Selfies in Your Marketing

4 Ways to Use Selfies in Your Marketing

Smart business owners are learning how to market with selfies to help grow their businesses, but what matters most for businesses is that selfies get shared […]
October 15, 2018
Things to Do When Monitoring Online Reviews

7 Things to Do When Monitoring Online Reviews

A positive online review can enhance a company’s reputation and stimulate their brand name. However, a negative review has the complete opposite effect and can hurt […]
October 1, 2018
Tips for Improving Millenial Customer Interactions

4 Tips For Improving Millennial Customer Interactions

Millennials: arguably the smartest, most tech-savvy generation yet to grace humankind. At no other point in history has any group embraced technological advances like they have, […]
September 17, 2018
How to Optimize Facebook Messenger for Your Business

How to Optimize Facebook Messenger for Your Business

“By giving people the power to share, we’re making the world more transparent.” -Mark Zuckerberg How to Optimize Facebook Messenger for Your Business Digital marketers has […]
September 3, 2018
4 Reasons to Go for a Brand Logo Redesign

4 Reasons to Go for a Brand Logo Redesign

“Design is the silent ambassador of your brand.” -Paul Rand (American Modernist) 4 Reasons to Go for a Brand Logo Redesign A logo is one of […]
August 20, 2018
How to Delete a Google Review

How to Delete a Google Review

Let’s be honest. There are millions of fake reviews on Google alone and that can cause potential damage to hundreds of businesses everyday. Google reviews have […]
August 6, 2018
4 Questions You Should Be Asking Every Customer

4 Questions You Should Be Asking Every Customer

“Do what you do so well they will want to see it again, and bring their friends.” -Walt Disney Connecting with your customers by asking for […]
July 16, 2018
4 Creative Ways to Use Consumer Reviews

4 Creative Ways to Use Consumer Reviews

“Creativity is connecting things.” -Steve Jobs 70% of people look to other customer reviews before making a purchase or hiring for a service. But positive customer […]
July 2, 2018
4 Easy Ways to Identify Fake Reviews

4 Easy Ways to Identify Fake Reviews

“Reviews condition people. At the end of the day, a lot of human minds are malleable. They can be easily shaped withs strong words.” -Drake To […]
June 18, 2018
5 Tips for a Successful Facebook Business Page

5 Tips For a Successful Facebook Business Page

Use social media to show who you are and what you stand for. If you’re a brand that’s looking to grow in sales, audiences, and awareness, […]
June 4, 2018
4 Ways to Properly Respond to Positive Reviews

4 Ways to Properly Respond to Positive Reviews

If your brand is getting amazing reviews, make it even better with a proper response! Just how we express our appreciation for people who compliment us […]
May 16, 2018
6 mistakes to avoid in a marketing campaign

6 Mistakes to Avoid in a Marketing Campaign

“Mistakes are the portals of discovery.” -James Joyce The process and launch of a marketing campaign can be exciting yet overwhelming. It takes a lot of […]
May 2, 2018
5 reasons why every business needs a blog

5 Reasons Why Every Business Needs a Blog

If you’re passionate about something, then share it with the world. Blogging is the most valuable type of content marketing. If you want to go above […]
April 20, 2018
How to Make Your Business Stand Out Online

How to Make Your Business Stand Out Online

As everyone makes the switch to digital, here are key ways your business can make a unique presence online. If your brand isn’t already online then […]
April 6, 2018
Spring Cleaning Your Marketing

How to Spring Clean Your Marketing

Get into a bright, new season by spring cleaning your business’ marketing game plan. Ah, springtime; a time for renewal, prosperity and positive energy. Spring is […]
March 16, 2018
3 Easy Ways to be a Green Business on Earth Day

3 Easy Ways to be a Green Business on Earth Day

Nowadays, a green business is highly appreciated by consumers. In fact, a brand’s social purpose and green footprints are among the factors that influence purchasing decisions. […]
March 2, 2018
Business Approaches to Women’s Empowerment

3 Strategic Business Approaches to Women’s Empowerment

Nowadays, advancing women’s empowerment also means achieving business goals. This International Women’s Day, get a better understanding of how women create value as employees, consumers, and […]
February 16, 2018
Great Startup Business Ideas for Couples

Great Startup Business Ideas for Couples

During the most romantic month of the year, couples shouldn’t only have wedding plans but also ideas on what kind of business they want to run […]
February 2, 2018
Valentine’s Day Marketing Ideas for Businesses

Valentine’s Day Marketing Ideas for Businesses

Every business owner knows all too well that a holiday-themed marketing campaign is a great cost-effective strategy. If you can link your efforts to a larger […]
January 19, 2018
Small Business Marketing Trends 2018

Small Business Marketing Trends 2018

This 2018, marketing and technology go hand in hand. They have always been shifting and evolving in the past few years and were making a big […]
January 5, 2018
4 Small Business Ideas You Can Start This Year

4 Small Business Ideas You Can Start This Year

Many people dream of quitting their 9-to-5 job and start building their own business instead. If you are one of those people, this might be the […]
December 22, 2017
7 Customer Service Skills That Drive Every Business

7 Customer Service Skills That Drive Every Business

“Customer service should not be a department, it should be the entire company,” said Tony Hsieh, the CEO of Zappos. In every business, customer service is […]
December 15, 2017
4 Simple Ways to Attract Customers

4 Simple Ways to Attract Customers

The year’s about to end. And for business owners, this means another calendar of possibilities and opportunities is coming. Whether you are new and just want […]
December 8, 2017
Everything You Need to Know About Google's Beacons

Everything You Need to Know About Google’s Beacons

Introduced only a few years ago, beacons are changing the marketing game for businesses nowadays. In fact, it is a very powerful marketing tool that businesses […]
November 17, 2017
The Ultimate Guide to Facebook Reviews

The Ultimate Guide to Facebook Reviews

Over the past few years, Facebook has made a huge transition from just being a social networking site to the core platform for the marketing world. […]
November 3, 2017
How to Hoist Customer Reviews During the Holiday Rush

How to Hoist Customer Reviews During the Holiday Rush

In today’s modern age, reviews work wonders for businesses and consumers. They help buyers decide whether they think a product is worth their money or not, […]
October 20, 2017
4 Halloween Marketing Ideas for Small Businesses

4 Halloween Marketing Ideas for Small Businesses

For every small business, the special occasions are always fun. Rev up Your Business This Halloween Halloween is not just an event for the kids, but […]
October 6, 2017
Keep Connected With Your Customers Using Yelp WiFi

Keep Connected With Your Customers Using Yelp WiFi

Yelp has paid Turnstyle Analytics $20 million in cash to obtain the Wi-Fi marketing company. This is big news as it permits businesses to connect with […]
September 22, 2017
5 Ways to Effectively Handle Sales Rejection

5 Ways to Effectively Handle Sales Rejection

The word no is something we all fear. For a salesperson, it’s a different ballgame. Some have actually said that they’re afraid of the fear itself […]
September 8, 2017
How to Motivate Your Sales Team

How to Motivate Your Sales Team

As a sales manager, you want your team to be 100% motivated every second. While closing a sale at every customer interaction sounds like a dream, […]
August 25, 2017
4 Phrases to Never Say During a Negotiation

4 Phrases to Never Say During a Negotiation

Dealing with a business negotiation can be a tricky subject. As a representative, you want to help your prospect find the solutions with your services, but […]
August 11, 2017
5 Effective Ways to Deal With Difficult Customers

5 Effective Ways to Deal With Difficult Customers

If you’re on the frontlines of every business, chances are you have to deal with customer service. And that old adage, “the customer is always right” […]
July 21, 2017
Going Above and Beyond For Your Customers

Going Above and Beyond For Your Customers

Have you ever wondered why some businesses thrive more than others? As crazy as it sounds, having amazing products and services isn’t the only factor in […]
July 7, 2017
3 Reasons Why Word of Mouth is the Best Kind of Marketing

3 Reasons Why Word of Mouth is the Best Kind of Marketing

When it comes to harnessing power, virality has a new platform in the marketing industry. Everyone wants to be viral online to get discovered for popularity […]
June 23, 2017
Is the Customer Always Right?

Is the Customer Always Right?

Consumerism at its Best For countries that encourage consumerism there may be a general attitude that the “customer is always right”. This business principal stems from […]
June 9, 2017
Six Rules to Customer Service

6 Rules to Customer Service

Customer service is a delicate but powerful subject. Your brand depends on it! The main goal of every business’s operation is maintaining the flow of traffic […]
April 6, 2017
4 Easy Ways to Get Customers to Review Your Business

4 Easy Ways to Get Customers to Review Your Business

Since the inception of Yelp, the power of reviews has been unwavering. More and more people turn to sites like Google Reviews, Facebook Reviews, Yelp and […]
April 6, 2017
Why Customer Service is Significant to Every Business

Why Customer Service is Significant to Every Business

The number one asset to have as a growing business is the way your customer service operates. Ideally, great customer service representatives handle issues via email, […]
April 6, 2017
5 Affordable Ways to Promote Your Business

5 Affordable Ways to Promote Your Business

If you want your business to succeed, promoting your brand should be listed first of your priorities. Bottom line is, you need to sell your brand […]